TRANSFORM RETAIL SPACES WITH ADVANCED INDOOR NAVIGATION & MAPPING SOFTWARE

Powerful tools for store mapping, improving the shopping experience, and analyzing consumer behavior in supermarkets using geodata.

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Sooner or later, each retailer will face challenges when the efficiency of traditional POS marketing channels decreases. It may be caused by customers' fatigue from regular discounts that are not customized to their needs. The lack of customer analytics doesn't allow for personalization of the shopping experience and, as a result, the business loses retail customers.

Navigine leverages AI-driven technologies and tools to deliver the best solutions for retail space and other industries.

The latest worldwide trends reveal the high demand for proximity marketing in retail stores. Such mechanics improve conversion and boost targeted promotion campaigns. Navigine provides omnichannel solutions for retail environments consider the interests of stores, brands and visitors.

Increase customer retention

Improve customer experience by implementing interactive indoor maps and navigation in a mobile application. Visitors can create routes based on their purchase lists, get relevant information about any products, and even send text messages for assistance.

Embrace proximity marketing

Location-powered marketing can be a great tool to increase the profit of retail locations such as grocery stores or shopping malls. Visitors can get a push notification with relevant information on discount offers, based on their real-time location.

Employ comprehensive analytics

Staff can employ many location-based features for comprehensive analytics, enabling marketers to understand the cross-channel behavior of store visitors by using interactive indoor maps to demonstrate customers' journeys to personalize a shopping experience.

Monitor the efficiency of assets and staff

Employing an asset tracking system allows you to easily locate all valuable equipment. It can also be used to monitor staff performance and check employee activities according to a prescribed schedule.

In-store Navigation and Tracking Solutions We Offer

Indoor Navigation System for Retailers & Product Search

We help retailers improve customer experience via customer location retail mapping software, which provides product search inside retail stores. Visitors may use a mobile grocery store navigation app to plan their routes based on purchase lists, search information about brands, and select departments to go to. It helps to increase customer engagement and loyalty, which leads to additional revenues.

Features:

  • store mapping with points of interest (POI);
  • retail wayfinding functions with the construction of paths to any POI;
  • turn-by-turn in-store navigation with up to 3 feet accuracy at floor maps like in Google Maps;
  • heat mapping;
  • analytics of supermarket consumer behavior;
  • product search linked to digital maps.

Expected benefits:

Improving user experience through the use of in-store navigation app

Increasing customer loyalty due to convenience supermarket navigation

Direct communication channel with customers

Indoor Navigation and Wayfinding BLE Kit with Kontakt.io Hardware

Enhance retail navigation and customer experience with Navigine's Indoor Navigation and Wayfinding BLE Kit – get started today!

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F.A.Q

Why do I need a retail indoor navigation and mapping system?

A retail indoor navigation system reduces customer search time, increases dwell time, enables proximity-based promotions, provides analytics on shopping patterns, and directly impacts average basket size — all leading to higher revenue and improved customer satisfaction.

What are the benefits of using indoor navigation solutions in retail stores?

Better customer engagement through personalized offers, reduced abandonment, faster checkout flows, heat-map analytics for store optimization, targeted advertising, and the ability to track promotional campaign performance in real-time.

How does Navigine's system improve in-store customer engagement?

By delivering location-triggered notifications, personalized product recommendations based on store position, interactive wayfinding to specific items, and integrating loyalty programs with proximity-based rewards.

Can Navigine's solution integrate with existing retail systems?

Yes — Navigine integrates with major retail platforms including POS systems, loyalty programs, inventory management software, and CRM systems via REST APIs and webhooks for seamless data flow.

How can I request a demo or more information?

Use the "Request For Solution" or "Get a presentation" buttons on this page, or contact our sales team directly for a tailored demo based on your store size and operational needs.

Example of Implementation

Case brief: grocery store navigation app with marketing push notifications capabilities

Area of coverage: 3,000 sq.m.

Functionality: supermarket consumer behavior analytics, cart tracking, convenient indoor-outdoor navigation for visitors

Results: additional marketing channel, increasing customer loyalty, increasing the average check

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Use Cases

Hamley's Toystore

We have integrated the loyalty program into Hamley's application. Now the application has special rewards for customers after visiting a store and answering a quiz along with other engagement mechanics. Navigine Platform increased user engagement and social interaction. Customers are excited about the app and promote Hamley's brand via sharing with friends.

Smartcart

«Smart trolleys» with Navigine platform works as a precise navigator for shoppers, providing the most efficient routes, based on the customer's grocery list. This tablet app based on the Navigine SDK helps consumers to navigate through the store, get smart notifications about special offers, and search for specific products.

Featured Resources

The Benefits of Wayfinding Maps in Large Retail Stores

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Marketing Based on Beacons: A Comprehensive Guide

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Increasing the average check by 6% using indoor navigation

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Let's optimize your business operations

Discover the power of indoor positioning and tracking - contact us today!

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Why industry leaders trust us

10+ Years of indoor positioning services
3000+ Locations with Navigine installations
500+ Applications based on Navigine platform
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